Profitable Ideas Exchange (PIE) builds communities one person at a time, helping senior executives understand, connect, and collaborate. PIE’s specialty is connecting successful leaders to tackle the world’s important challenges. When the company was ready to create a brand that more accurately reflected their cutting edge mission, PIE turned to A.D. for a slice of our creative. Through our Extraction process, A.D. and PIE worked together to develop a refreshed brand for the company incorporating highly-stylized graphics representing the complex connections PIE is known for creating.